Our Approach

Our MBA program has been designed for you—your career, your development, and your busy life.

Our embedded emphasis on analytics, innovation, digital marketing, and ethics — skills that are highly sought by today’s employers — complement the more traditional business areas also taught in the MBA program. The key features that set us apart from other programs are centered in four areas: an Innovative Market-Driven Curriculum, Ultimate Flexibility, a Collaborative Culture, and Expanding Opportunities.

Skills Focused

Our MBA program includes a core curriculum on trend with what employers are looking for in MBA graduates, with an embedded emphasis on Analytics, Innovation, Design Thinking, Six Sigma, Digital Marketing, Communication, Negotiation, and Ethics. These skills are highly sought after within the business world and complement the more traditional business topics also taught in our program.

Personal Development

Prior to beginning the MBA program, each student takes The Attentional Interpersonal Style (TAIS) Inventory, a leading personal assessment tool. TAIS, which is used by Olympic teams and the Navy Seals, among others, focuses on enhancing individual performance. Students receive individualized reports with an explanation from a TAIS certified facilitator and are able to use this tool as a guide in their own personal development throughout the program. Also, with the introduction of a new course— Communication & Critical Thinking for Ethical Decision Making— students learn to develop their communication and negotiation skills from highly trained expert instructors.

Specialized Elective Focus Areas

With specialized elective focus areas available in Financial Services, Healthcare Management, or the Traditional MBA, our program allows you to focus your MBA curriculum in the industry specific area that interests you most. Other specialized areas are planned to come on board shortly.

View the MBA curriculum

Multiple Program Format Options

Students may choose from three convenient program formats to pursue their MBA degree.

Multiple Locations

We offer classes in Raleigh, Buies Creek, and online. Prior to each term you may choose the campus location that works best for your busy schedule—you are never locked into one location.

Convenient Academic Schedule

With courses that meet only one night per week for eight weeks, your path to an MBA is more convenient than ever. We offer multiple start dates throughout the year — August, October, January, March, May, and June — along with rolling admissions, making it easy to get started as soon as you are ready.

Self-Paced Course Load

Students have the option to complete the MBA curriculum at their own pace. Earn your MBA in as little as one year by taking two courses each term, or work through the program more slowly, taking a course here and there, to meet the demands of your schedule.

Small Classes Sizes and Supportive Faculty

With most classes having 10 to 20 students, you will have the opportunity to get to know your classmates and your professors, helping you build your professional network. A survey of Campbell MBA students indicated that “faculty accessibility” and “individual attention” were the most important factors that set Campbell Business School apart from other programs.

Collaborative Projects

Through a collaboration with the Small Business and Technology Development Center (SBTDC) in Raleigh, our students consult with local small businesses as part of their program—an opportunity that provides real-world experience in dealing with the challenges faced by business professionals.

MBA 700

Our MBA program is designed for an active engagement with the material, not just reading and responding. In MBA 700, teams of five students are introduced to this type of learning by developing the concept for a new business using one of three designated business models. The teams develop a concept, flesh it out, and present it to the assembled group in an informal yet important setting. These presentations allow students to think creatively, wrestle with business concepts, and practice presenting in a low-risk, supportive setting. It all supports building a collaborative culture through a shared common experience.

Build Your Network

Our university-wide network of over 50,000 alumni stretches across the globe with 12,000 in the Research Triangle Park (RTP) area alone, and our Campbell Business alumni footprint in the Triangle region is 7,000 strong. Industries are taking notice of Campbell University’s growing reputation and depth of talent.

Study Abroad

It is a global economy, and what better way to get in touch with it than to see it for yourself? As part of the Campbell MBA program, graduate students have the option to receive course credit by participating in 10-day faculty-led study abroad courses.  In recent years our students have traveled to Italy, Chile, England, South Korea, Spain, and Portugal.

Certifications

Through taking different combinations of courses, students have the opportunity to earn certifications in the following areas:

  • Executive Certificate of the Study of Negotiation
  • Advanced Certificate of the Study of Transnational Law
  • Certified Global Business Professional (CGBP)

Career Services

Campbell Business School will support your career development. This customized and valuable assistance includes not only access to job databases through our CUHired Portal, but also career counseling, resume development assistance, and interview preparation.

HQ Raleigh

HQ Raleigh is a co-working entrepreneurial workspace and accelerator located in downtown Raleigh.  The Campbell University School of Business recently secured a suite within this workspace as part of our outreach efforts to engage the Raleigh business community and its entrepreneurial network. We envision considerable collaboration with HQ Raleigh through its workshops and its start-ups tenants.

When you choose Campbell, you immediately become part of an expanding business community connected with incubators, global businesses, governmental organizations, a significant healthcare infrastructure, and emerging technologies across the spectrum. With our MBA program located in the Campbell Law School building in the heart of downtown Raleigh, North Carolina, Campbell Business is poised to be a fixture in the Raleigh business community and all it has to offer. At the same time, we’re rooted in rural Harnett County (NC), making Campbell the perfect spot for focused inquiry and direct impact.

It is an exciting time to be part of Campbell University. We invite you to learn more about our programs.